|
|
|
| Program Modules
Lead
Generator Website
Visitor Traffic Development
Lead
Sign Up & Delivery
IDX-MLS System
Advertising Management
Converting Leads to Prospects
12/7
Support
|
This program is all-inclusive providing the necessary
functions to generate, manage and follow up leads. The
elements of the program have been designed to minimize
the time required to manage the leads. The Website We create an exclusive website with a unique domain name. The site utilizes our proprietary presentation concept to achieve a high (10% to 15%) conversion rate between visitor traffic and leads. It covers your entire market and is designed based upon your goals for lead generation. This includes features that expressly target the up-scale and luxury home buyer. Dependent upon your goals it can also focus on first time homebuyers, investors or foreclosures. A unique e-mail address is included. Visitor Traffic Development Visitor traffic is generated from selected keyword phrases on the search engines. The keyword phrases are selected based upon our research on keyword productivity in order to influence the quality of the leads produced. In most markets we are able to attract leads by geographic location (towns and cities) and by amenities (waterfront, golf course, gated communities). The targeted lead parameters may be changed over time. Lead Sign Up and Delivery Ten to fifteen visitors out of each 100 sign up. Dependent upon your advertising budget the system will generate more than 100 leads each month. Leads are instantly sent to you via e-mail. Included in the e-mail are the date and time as well as the keyword that the homebuyer used to find site. The system automatically responds to the lead providing instant access to the MLS. IDX-MLS System The IDX system provides immediate access to the MLS search and records the activity of each buyer. You are able to see which listing each buyer has clicked into as well as a history of their activity. Regular e-mails are sent to buyers with new listings that meet their search criteria. You can export an excel spread sheet that shows all the buyers subscribed into the system and details their original subscription date as well as the most recent log in. The information provided by the system allows you to qualify each buyer. You save a tremendous amount of time by not spending time with buyers who are not serious. Advertising Management We manage your advertising constantly refining the ads and placement to achieve the lowest possible cost per lead. In most markets the per lead cost is refined down to between $6 and $10. By monitoring the productivity of each keyword phrase we are able to identify the most productive phrases as well as determining which phrases are producing the highest quality leads. Converting Leads to Prospects In following up leads Realtors must address current market conditions and the behavior of the homebuyer. We provide assistance with our e-mail library and monthly client conferences. The library is the result of these conferences in which our clients have exchanged ideas and shared their success stories. With the information collected from the conferences we assembled the e-mail library. This library contains e-mail content that has proven successful in compelling buyers to communicate with the Realtors. Using these e-mails our clients are building loyalty from their buyers and successfully converting leads to prospects. 12/7 Support We are available by phone and e-mail seven days per week from 9AM to 9PM EST. You have two free training sessions that provide instructions on the system administration. We provide a library of follow up e-mails that have been proven successful by our clients. We offer an optional coaching service that provides a comprehensive education on Internet real estate marketing. Lead Generator Productivity Actual Back Up File of Leads Call for more info 888-236-2579 |
|
Free 60 Day Trial |
|
Real Estate Leads Home Buyer Leads Lead Generation
Toll Free
1-888-236-2579
E-Mail
All About Internet Real Estate Marketing