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We utilize pay
per click advertising to generate targeted visitor traffic for
the Lead Generator website. In this way we are able to
expressly target home buyers who are using particular
keyword phrases to search for websites. Over recent
years we have researched keyword phrases and determine
which phrases produce the best visitors and best leads.
By utilizing pay
per click ads we are able to immediately generate leads and
control the quality of the visitor traffic. This in turn
is reflected in the quality of the leads and the
conversion rate between visitors and leads.
In most markets we
are able to achieve a cost per lead varying between $6
and $10. It often requires one to two months of refining
to achieve the lowest cost per lead. We constantly
monitor the results and adjust as competing websites
influence the performance of the advertising. See
GAW
Services |
