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About
Internet Marketing
Branding
Homebuyer Leads
Leads to Prospects
Real Estate Leads
Everyone calls them leads
but in reality they are "contacts". While a large number of of
these contacts are truly real estate leads there are also home
sellers seeking information on the value of their homes. There
are Realtors (your competitors) who are checking out your Internet marketing
and they will fill out your inquiry form just to see what you
are doing.
We utilize a highly
targeted search engine placement system in which the website only
appears under specific real estate keywords. Even with this
system we get phony inquiries. But, we do achieve a 10% to
15% conversion rate between visitors and leads. Ultimately, the
statistics show that 40% to 50% of the people who submit their
home search criteria are serious buyers.
Just as with any other
sales situation it comes down to numbers. The more "contacts"
one can make, the more leads you will generate.